McDonald’s, Kellogg’s, Coca-Cola (you get the idea) plus special events including NASCAR and the Olympic Games have high branding standards. Working with these brands shaped the design process that we use today. High design standards, combined with an education in public relations results in effective communications that shapes brands moves them forward.
Paperfish Has You, the Client in Mind
Paperfish’s mission is to make a difference in people’s businesses by helping set them apart from the competition. We believe design should be approachable, have a clear message, and always have an eye on your budget. Every product and business has a unique personality. Through strong relationships with clients we get to know them, their product, and their mission. We believe branding should be designed to match the client, while appealing to their market. It’s our job to help introduce them to the world. Our design is never to be strictly in the interest of trends, to pad portfolios or to win awards. It’s in the client’s best interest.
A brand is more than just your logo. It's everything that makes up your advertising, marketing, packaging, products, employees and all of your client experiences. Does your brand match who YOU are?
Award-winning owner of Paperfish Creative, a strategic marketing and branding company, Jennifer escaped the agency world 19 years ago to start my first design business.
Today my team and I work with clients on their brand management and graphic design as well as write complete marketing plans for local mid-size businesses and associations, helping change the face of their growing companies.
We've designed all of the company logos you see here. This isn’t near all of them, and we actually created the name for three of these brands. The logo is just the start. See what more we can do by visiting our brand stories.
Looking to hear how freshening up your branding could help your bottom line? I'd love to speak with your organization about strategic branding, getting employees – your greatest brand ambassadors – materials they can use, or how consistent branding can help create a loyal following.